This Miya Souvenir Miya contest is held every year with the aim of discovering, improving and strengthening the dissemination of information about new and existing products that will become Fujinomiya specialties.
Mayor's Award (Grand Encouragement Award 2020) (10 yen grant)
- Part Number
- Red wine "Fuji no Yume"
- Applicant
- Mount Fuji Kitayama Wine
- Product details
- Unlike other alcoholic beverages, wine is made from wine grapes using only the power of yeast, without adding a single drop of water.
We currently have about 1500 grape vines in our fields. In March 2019, we were designated a special wine zone by the Ministry of Internal Affairs and Communications, and in September of the same year, a small winery in the vineyard began operating. Fujisan Kitayama Wine is the only winery in the world that makes wine exclusively from wine grapes native to Japan.
"Fuji no Yume" is a hybrid of Merlot, a vinifera species, and Gyoja no Mizu, a wild grape that grows in the mountains and fields of Japan. It is a rare variety for red wine that combines the mellowness of Merlot with the tannic flavor of the polyphenol-rich, rich wild grapes.
Encouragement Award (3 yen subsidy)
- Part Number
- Fuji Nature Series Fukusa
- Applicant
- Market Dyeing Workshop
- Product details
- The motif is the foot of Mt. Fuji, and the fabric is dyed using plants from the foot of the mountain (cherry blossom, plum, chestnut, tea, mulberry, indigo, madder, mugwort, etc.), chemical dyes, pigments, etc. The Fuji Nature Series Fukusa is made of silk, with one side dyed with madder plants. The other side features a winter Mt. Fuji, which is hand-dyed using chemical dyes and a stencil-dyeing technique, with each piece individually glued. It can be used not only as a Fukusa, but also as a rug, interior decoration, etc.
- Part Number
- Imo Kobo Kakutani (package renewal)
- Applicant
- Dried sweet potato
- Product details
- The kiriboshi sweet potato sold in our store is made using four different types of sweet potatoes.
These packages had small stickers of the same size to distinguish the varieties. Because of this, customers would often ask, "What kind of potato is this?", and the packages were unfriendly to customers.
So we decided to remove the printing from the packaging and use large stickers for each variety to make it easier to understand. We also changed the color for each variety and created a new image to create a design that would make a great souvenir.
Thanks to you, we are seeing more customers pick up our products than ever before, and they are very well received.
- Contest Purpose
- Becomes a Fujinomiya specialty"New Product","Existing products"Strengthening discovery, improvement, and information dissemination.
- Support details
- The Grand Prize (Mayor's Award) will receive a subsidy of 10 yen as an incentive, and will support the PR of the completed product. (This may change from year to year.)
- Qualifications
- Companies and stores in Fujinomiya City. (Products available for sale from May)
- Schedule
- Applications are accepted from the end of February to the end of March. Applications are due by the end of March. Encouragement awards are announced in late April.(Fujinomiya City Tourism Association website)
- Application letters
- Please submit documents such as a proposal and budget (which can be downloaded from the website) and attach a photo.
- About examination
- Applications will be judged based on the content of the plan as well as its feasibility.
- Jury members
- The "Make That a Miya Souvenir! Specialty Competition" Promotion Committee will conduct a rigorous screening process.
- "Fujinomiya Specialty Souvenirs" logo provided
- Seal provided
- Press Conferences and Media Releases
- Featured on the special page on the official website
- Introduced on official social media sites such as Instagram and Facebook
- Arranged opportunities for promotion to various media (last yearProduct featured in the travel magazine "Rurubu Fujinomiya"有り)
Please download the "Take that as a souvenir! Specialty Competition" application form, fill in the necessary information, and submit it to the Fujinomiya City Tourism Association, which serves as the secretariat of the Fujinomiya Specialty Promotion Committee.
Applications for 2020 are now closed.
Organized by: Fujinomiya Specialty Promotion Committee
Secretariat: Fujinomiya City Tourism Association 418-0065 Chuo-cho, Fujinomiya City, Shizuoka Prefecture XNUMX-XNUMX
TEL: 0544-27-5240 FAX: 0544-26-0066